In this week’s episode we talk about these ideas:
- A technique to make a product look like a no brainer in the eyes of the customer
- How to Improve the UX of “Build your own bundle”
- Rishi’s concept of idea fragments: idea generation on steroids
- How to use nudges to show the sales pitch to users
And a lot more.
Links:
Product page analysed: https://sodastream.com/products/terra
Lorenzo Carreri’s LinkedIn: https://www.linkedin.com/in/lorenzocarreri
Follow Lorenzo on Twitter: https://twitter.com/lorenzocarreri
Rishi Rawat’s page: https://www.frictionless-commerce.com
Follow Rishi on Twitter: https://twitter.com/BetterRetail
Free Bonus Content
- Rishi’s document
- Lorenzo’s document, 1 bonus idea and the reviews mining analysis
