In this episode you’ll learn:
- How to lower user’s skepticism on a popup
- Behind the scene of Rishi’s copy re-writing process
- How to better visualize the product images (hint: TikTok style)
- How to improve the clarity and credibility of product benefits
And a lot more.
Links:
Product page analyzed: https://shop.bulletproof.com/products/coffee-the-original-ground-12oz
Lorenzo Carreri’s LinkedIn: https://www.linkedin.com/in/lorenzocarreri/
Rishi Rawat’s page: https://www.frictionless-commerce.com/
Free Bonus Content
- Lorenzo and Rishi’s CRO ideas documents
- 1 Bonus idea about Bulletproof Coffee that is not shared in the episode
- The reviews mining doc that Lorenzo shares on the show