In this episode you’ll learn:

• Rishi’s first idea: Pitch the coupon code with a video
• How to personalize the sales pitch at the user level
• How to use a dramatic effect to reveal more value to the user
• How to make each product images more compelling
• How to turn an element from The Princess of the page to The Queen of the page

And a lot more.

Links:

Product page analyzed: https://oralb.com/en-us/products/electric-toothbrushes/io-series-9-electric-toothbrush/

Lorenzo Carreri’s LinkedIn: https://www.linkedin.com/in/lorenzocarreri/

Rishi Rawat’s page: https://www.frictionless-commerce.com/