In this episode you’ll learn:
- How to find conversion drop-offs for all Brilliant Earth funnels
- How to increase the impact of product benefits on conversions
- How to increase user engagement with storytelling
- How to identify your most important conversion trigger points. And what to do with that info.
- How to identify shoppers who are feeling anxiety
And a lot more.
Product page analyzed: https://www.brilliantearth.com/Four-Prong-Petite-Comfort-Fit-Ring-Gold-BE1199-1325452/
Lorenzo Carreri’s LinkedIn: https://www.linkedin.com/in/lorenzocarreri/
Rishi Rawat’s page: https://www.frictionless-commerce.com