EP 30

Alpha Paw Conversion Optimization Ideas

21 Sep 2022

In this episode you’ll learn:

  • How to collect visitors data about who they are and what job they are trying to get done, so you can tailor the sales pitch to them
  • How to convince the buyer that the product is a good investment (2 clever copywriting approaches)
  • How to help users discover more content on the PDP by making them scroll more
  • Dog ramps compete against other products in different categories. We’ll share an idea on how to pitch against them

And a lot more

Links:

Product page analyzed: https://www.alphapaw.com/products/pawramp/

Lorenzo Carreri’s LinkedIn: https://www.linkedin.com/in/lorenzocarreri/

Rishi Rawat’s page: https://www.frictionless-commerce.com/

Free Bonus Content

  • Lorenzo and Rishi’s CRO ideas documents
  • The reviews mining doc that Lorenzo shares on the show

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We care deeply about doing work that drives bottom-line impact. The goal is to produce a 20% lift in 90 days. In order to get a statistical winner, the bestseller needs to be doing a certain volume in sales. Otherwise, we just can't be confident about the results.

We've found $400,000 in bestseller sales or $1.8 million in annual sales, is ideal for us to exceed our return on investment goals.

We might be a right fit!

It looks like our product story optimization program could work for you.

Here’s my calendar. Please click on the link and book a time to get your free strategy session.

https://go.oncehub.com/RishiRawat

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