In this week’s episode we cover:
- Rishi’s (almost) infinite list of micro conversion improvements
- How to change the image gallery to tell a better story
- How to focus on a difficult challenge like emphasising the taste of the coffee
- How to tackle objections from those users that might think that Aeropress is not for them
And a lot more.
Links:
Product page analysed: https://aeropress.com/products/aeropress-coffee-maker
Lorenzo Carreri’s LinkedIn: https://www.linkedin.com/in/lorenzocarreri
Follow Lorenzo on Twitter: https://twitter.com/lorenzocarreri
Rishi Rawat’s page: https://www.frictionless-commerce.com
Follow Rishi on Twitter: https://twitter.com/BetterRetail
Free Bonus Content
- Rishi’s examples document
- Lorenzo’s examples document and bonus ideas and reviews mining document